Failing to honor $15 vouchers may cost Harrah's Casino $8 million for misleading advertising. The Harrah's Casinos class action was brought by some birthday club members that were "tricked" by a promotion.
A very happy belated birthday may be on the way for 80,000 members of Harrah's Total Rewards club. The club members that were part of the Harrah's Casinos class action are set to receive a $100 in the mail. The birthday vouchers were not misleading in the amount or the purpose, but in the timing of when they could be redeemed. Press of Atlantic City reports that because the ads did not explicitly state that the $15 vouchers could not be redeemed until after 8 a.m. on the days in question, the birthday cash was a form of misleading advertising.