Customer satisfaction with product and support is the engine that drives the FindLaw team. Each and every time a project is completed, FindLaw conducts a Customer Satisfaction Survey with the customer who purchased a product such as a FindLaw FirmSite. Each survey covers the process from the time of sale of any given product, to the time the product is complete. The survey includes a number of categories which our customers can use to rate the FindLaw team and the services they provide.
May 2010 Archives
In 2010, it goes without saying that every law firm needs an Internet presence. An effective law firm website can improve a firm's name recognition, show off its legal expertise, and help convert visitors into clients.
FirmSite websites by FindLaw are designed to accomplish these objectives in a customizable framework that can grow and change with the needs of the firm. More and more often, consumers use the Internet not only to begin their legal research online, but also to find the attorney they end up hiring. FindLaw's FirmSites leverage our expertise to help drive high quality traffic to the sites of our customers.
In May of this year, FindLaw.com held a panel discussion for employees featuring three existing customers who have purchased FindLaw's FirmSite products. In a discussion with the theme of "The FindLaw Customer Experience and Law Firm Marketing Challenges in 2010," our customers gave valuable information and feedback to FindLaw employees on what works, what doesn't and what they value about being FindLaw clients.
FirmSites designed by FindLaw had another remarkable year at the Webby Awards, with five firms seeing their sites recognized for excellence by one of the oldest and most prestigious website awards programs. What's more, one of those FirmSites achieved a milestone by winning Official Nominee status, competing for a Webby alongside much larger and more broadly-targeted legal sites.
Last month we brought you news that FindLaw.com was planning to launch its first ever television commercial in the Atlanta market. We know you've been waiting patiently and we're excited to announce that the FindLaw.com TV commercial is now running. If you are outside of Atlanta, you can catch the FindLaw commercial on YouTube or by checking out the video below:
Since 2005, FindLaw has used blogs to bring readers legal information they can use. Since then, as the blogoshpere has grown, so has FindLaw's use of legal blogs to connect readers with the information they need. At the core of the FindLaw blog network are FindLaw's 16 national editorial blogs.
Our editorial blogs aim to keep people informed about legal topics affecting their lives. From providing nuts & bolts info to keep readers legally up-to-speed, to analyzing laws that affect us all, to explaining legal issues in and behind the news, our legal blogs share FindLaw.com's common goal -- make legal information cogent, relevant and available to our readers nationwide.
Recalls seem to be on everyone's mind these days. The recent surprising recalls linked to trusted brands like Toyota and Tylenol can make it seem as if a product is recalled every day. While in reality, that may not be the case, according to a new survey from FindLaw.com, almost half of us have owned a product that has been recalled.
When it comes to providing useful legal news and information for the average, everyday legal consumer, what makes a company stand out? The truly innovative companies are those that continually strive to provide people with legal information in ways that are current, user-friendly and relevant to their needs. With the introduction of hyperlocal legal news blogs, FindLaw is doing just that.
Hyperlocal blogging is one of the freshest, most relevant means of distributing news and information on the web today, and is increasingly being used by major online media outlets. By offering hyperlocal news blogs, FindLaw is able to serve local legal consumers in a highly personal way that could not be mimicked on a large information portal.
The law is always changing and expanding to cover new domains. And even when the law itself doesn't seem to be evolving, current events will always create new consumer interest in well-established areas of law (Toyota, say hello to product liability law). This creates a challenge for a website dedicated to providing top-notch free legal information: we have to keep it current.
That's why we have our content team. FindLaw's legal content producers, trained attorneys all, work hard to keep up with changing law and changing circumstances, so that our legal content can be the most current available. It's thanks to them that we can point to our Learn About the Law pages as the web's best free legal resource for consumers.