October 2012 Archives

FindLaw is the leading provider of online marketing and client development services for small law firms. An industry leader in lawyer marketing, we produce lawyer videos, handle social media for firms, and perform many other services for lawyers. And, of course, FindLaw also designs award-winning, attention-grabbing websites.

FindLaw's law firm websites are getting noticed, too. And not just by potential and eventual law firm clients.

Now, FindLaw has won two more WebAwards from the Web Marketing Association in the "Outstanding Website" and "Legal Standard of Excellence" categories.

We continue our Friday round-up of what is newest, best and brightest at FindLaw.com. Below, you will find this week’s offerings from various areas of FindLaw’s unique content, including: core legal content, blogs, news and case law. Take a look at what’s new:

FindLaw Consumer Blogs:

• Halloween Costumes with Lead Contamination Seized: A consumer alert about potentially poisonous Halloween costumes offers a timely reminder for parents as trick-or-treating approaches. What are the possible dangers, and how can a lawyer help if your child gets sick? FindLaw’s Common Law offers some insight.

The Consumer Attorneys of California’s 51st Annual Convention will be held at San Francisco’s Palace Hotel November 8-11, and FindLaw will be there.

The CAOC Annual Convention provides FindLaw with an intimate opportunity to create valuable contacts and network with key decision makers while gaining enhanced exposure for our FindLaw products and services. Attendees will include approximately 500 of California’s top trial attorneys.

With the conclusion of the final presidential debate, the 2012 election is now a mere two weeks away. Not only the election of our commander-in-chief, but state and local races are also shaping up to be one of the most anticipated election seasons in U.S. history. As November 6 gets closer, one important thing that many Americans should be thinking about as they contemplate their ballot choices is whether they have taken the necessary steps to ensure that they are able to vote.

According to the National Conference of State Legislatures, 33 states have considered new controversial laws involving photo identification for voting. Other considerations include issues surrounding absentee ballots and where college students attending school out of state should cast their ballot.

Everyone wants to rank on the first page of search engine results. Landing on that first-page search engine result is often the key to potential clients finding an attorney, and then hiring that attorney.

So how do you improve your chances of getting on those Page 1 results?

Introducing FindLaw’s Paid Search Advertising.

Paid Search Advertising (PSA), also called pay-per-click advertising, is an excellent way to get your legal website much higher visibility.

Welcome to another post from our "Meet the FindLaw Team " series. "Meet the FindLaw Team" provides insight into the day-to-day lives of our colleagues. Today we feature FindLaw Senior Project Leader Andrew Hausten. Get to know Andrew by reading about his experiences at FindLaw below.

What is your current title?
I am a Senior Project Leader.

Let’s face it — it takes more than just a web presence to stand out among the legal crowd these days. When it comes to grabbing a visitor’s attention, the more interactive your website is the better chance you have of the visitor staying on your page longer, remembering your practice, and hiring you as an attorney when he or she has a legal need.

FindLaw’s FirmSite Animation product is aimed at making your website more interactive and increasing your appeal to website visitors. Interactive slides, themes, pictures and titles on the homepage of your FirmSite will not only engage visitors, but will also provide an additional level of navigation and branding to your page.

Providing free legal services to indigent clients is one of the most redeeming qualities of the legal profession. All year long clients in need, who otherwise wouldn't receive legal aid, benefit from pro bono legal work.

These honorable volunteer activities aren't always recognized. Some attorneys prefer to do the work without fanfare. Still, the Super Lawyers Pro Bono Awards is a way to help spotlight the exceptional work done by those in the legal profession.

If you know of someone who did exceptional pro bono legal work in 2012, Super Lawyers wants to hear about them.

We continue our Friday round-up of what is newest, best and brightest at FindLaw.com. Below, you will find this week's offerings from various areas of FindLaw's unique content, including: core legal content, blogs, news and case law. Take a look at what's new:

FindLaw Consumer Blogs:

• How Not to Get Injured While Tailgating: Are you ready for some football? If your pregame plans include tailgating, you'll likely run into some rowdy fans and other potential hazards in the parking lot. How can you prevent injury, and what should you watch out for? Huddle around FindLaw's Injured blog for some tips.

Whether for work or for a welcome distraction, you probably use the Internet every day. You may even consider yourself Web-savvy.

But do you know how to launch an online marketing strategy that can be sculpted around your firm and niche practice area?

Creating an Internet presence for your law firm requires more than starting a website or a blog: You need an intelligent strategy that directs qualified leads to your firm and showcases your areas of expertise. Luckily, FindLaw's Lawyer Marketing team can help with a FirmSite Focus Pack.

Welcome to another post from our “Meet the FindLaw Team” series. “Meet the FindLaw Team” provides insight into the day-to-day lives of our colleagues. Today we feature FindLaw Senior SEO Consultant Kevin Stirtz. Get to know Kevin by reading about his experiences at FindLaw below.

What is your current title?
Senior SEO Consultant, Solutions Support.