Recently in Product Launches Category

Paid search advertising (also known to many as PPC for "pay-per click") represents a great way for our law firm clients to more effectively connect with potential clients online. This highly targeted form of advertising is one of the best ways for clients to be found online and ultimately grow their law practice.

FindLaw is proud to announce that we are taking this service to the next level with our new Google AdWords certification. What this means is that our team of talented campaign managers have passed Google's rigorous industry-standard certification exams and are now even more skilled in this important type of advertising.

Would you like a web marketing solution for your law firm that includes everything from SEO to online advertising?

We thought so.

FindLaw is proud to announce the launch of our newest lawyer marketing product, FirmSite Advanced. A total web marketing solution, FindLaw’s team of experts work together to not only create a comprehensive marketing strategy for your practice, but is also there to provide you and your firm with ongoing support. Comprised of writers, project managers, bloggers, SEO strategists and much more, you will have an expert at your fingertips throughout your marketing campaign.

Super Lawyers is going global, and it's poised to make a big splash across the pond. Now prospective clients in the UK's capital and largest city can quickly learn which solicitors and firms have earned the highest ratings.

The London edition of Super Lawyers Magazine has just been released, containing the 2013 London Super Lawyers and Rising Stars lists. The publication marks Super Lawyers' first venture overseas, after years of success in the United States. (Both Super Lawyers and FindLaw are owned by Thomson Reuters.)

But just how are solicitors chosen for Super Lawyers' lists, and what does such a listing mean for the solicitor?

Your law firm website is up and running, and so are your social media accounts. But there's a bit more you can do to get potential clients to tune in to your marketing message. And that's where FindLaw can help.

Introducing FindLaw Media Services, our new foray into the field of law firm advertising on television. FindLaw's in-house team of marketing experts can help you create custom TV ads, buy time on targeted media outlets, and track the success of your campaigns.

According to an analysis of FindLaw call data, 18 percent of client calls occur outside of business hours. Seventy percent of callers never leave a message when calls are answered by a voicemail service. (Alex Drumheller, National Account Executive at AnswerNet, 2010.)

So how can you make yourself available to current and prospective clients whenever they need you, while still finding time to live your life?

Enter Voice Connect, a new product within the Conversion Solutions portfolio.

Millions of legal professionals visit FindLaw.com each month. We regularly survey the attorneys, paralegals, law students and law school grads to find out their favorite, and not so favorite, parts of the site.

In response, FindLaw for Legal Professionals received a shiny new redesign. We're confident it will help make your time on FindLaw.com even more useful.

Deciding whether or not to take a client's case can sometimes be a tough call for attorneys. There are a lot of variables to consider, and the process can often be time consuming.

Enter FindLaw's new Contact Advisor, an advanced contact management dashboard that simplifies the client-screening process for law firms and attorneys.

Featuring patent-pending innovation, Contact Advisor provides law firms with at-a-glance access to client details.

FindLaw's Lawyer Marketing arm is consistently working to give our customers an edge. With a constantly evolving product lineup, the goal is simple: More clients delivered to your law firm.

FindLaw certainly doesn't rest on its laurels. We provide so many different ways for you to reach you marketing goals. In that spirit, FindLaw announces four new additions to its Lawyer Marketing offerings. Take a look at these new products:

Conversion Advantage: Building on all the benefits of WebChat Connect, Conversion Advantage takes your website's chat service one step further by offering an additional suite of features designed to help you manage and connect with key prospects. Talk about maximizing your live chat -- Conversion Advantage gives your firm the knowledge to make critical business decisions. Further, "hot transfer" empowers a chat operator to connect a key prospect directly to your firm via phone, based on specific practice area and keyword requirements, and within firm-designated business hours you set.

Unfortunately, getting a potential client to visit your website is only the first step in converting them to becoming an actual client. This issue begs the obvious question, are you investing as much in converting online visitors as you are in attracting them?

Even if you answered yes to that question, every online legal marketing campaign can benefit from FindLaw’s latest product: WebChat Connect. WebChat Connect is a 24/7 online staffed chat service that allows you to connect to online visitors in a much more meaningful way.

Consumers of legal information know they can come to FindLaw.com for resources to help them understand the law. But FindLaw also offers a wide range of resources to the legal professionals who depend on us for free and accurate information. Lawyers, paralegals, professors and students all come to FindLaw to read legal blogs, keep up with the news and research cases and codes, all free of charge.

FindLaw is as dedicated to serving its professional audience as it is to taking care of the legal information needs of consumers. Now, FindLaw is proud to introduce a new resource to its professional audience, FindLaw's Professional HyperLocal Blogs.