Solo attorneys need a marketing presence, and they should know to focus on it.
Still confused about where to get started? FindLaw.com offers a no-hassle marketing solution in the Lawyer Directory, and it's so simple to sign up.
Before You Sign Up ...
Solo practitioners have made their marks by making decisions and following their own instincts, so we wouldn't expect them to jump in to a marketing strategy just because others have. Want to make an informed decision? Here are some fact nuggets to chew on:
- Google likes our local listings. David Mihm of Moz.com proclaims that Google's newest iteration, Hummingbird, favors metro level-listings from Yelp, TripAdvisor, and ... FindLaw.
- FindLaw has the eyeballs. FindLaw's Lawyer Directory sees the most visitors of any online lawyer directory -- with 1.5 million visits per month. More eyeballs mean more chance of being seen by clients and being hired.
- Tested, not dated. The Directory has been helping solo attorneys for over a decade, and FindLaw is still the industry leader. Almost 40 percent more users chose FindLaw.com over its closest competitor when searching for legal information or a lawyer.
A Directory listing will literally associate your name with your field of practice, and put you exactly where clients can find you.
Once you've decided to add FindLaw.com's Lawyer Directory to your marketing strategy, it's a cakewalk to sign up:
- Mosey on over to the Directory sign-up page.
- Offer up some simple contact information (name, firm name, email, website, physical address).
- Type "I'm interested in a Lawyer Directory listing" in the field under "Questions or Comments."
- Click "SEND."
Before you know it, a FindLaw sales associate will contact you and discuss how you can get your listing up and running.
Can't be bothered to type? Simply call 855-281-8859 to reach a human being who can help you make you a part of the Lawyer Directory. No matter whether you start online or via phone, a local, experienced FindLaw consultant will lead you through the process.
Solo attorneys need their names front and center, and FindLaw.com's Lawyer Directory can make any solo practitioner one Google search away.
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