If your firm doesn't have a blog, it's well in the minority. More than 80 percent of AmLaw 200 firms publish blogs. Some of them publish multiple ones. Fox Rothschild, for example, takes the Danielle Steele approach to publishing, putting out blog after blog after blog. The total now? Thirty nine.
For all the BigLaw blogs out there, though, more than a few have failed to adapt to mobile traffic. Not being mobile-friendly is costly, negatively affecting both views and search results. Here's what you can learn from their failures: