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Celebrity 'Hair Must-Have' Causes Hair Loss?

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By Ephrat Livni, Esq. on December 17, 2015 11:03 AM

A hair miracle product hawked by celebrities is producing perplexing results for some, according to CBS News. Hundreds of women are suing for hair loss, rashes, and other injuries they say were caused by WEN products, which Brooke Shields claims are "hair must-haves."

Amy Davis, lead counsel for the plaintiffs in the class action, said that her clients got far less than the desired results. Rather than luscious locks: "It looked like they had a weed-whacker taken to their head." The company denied all allegations that WEN hair products caused the claimed harms.

According to WEN

The hair care company said in a statement to CBS MoneyWatch that it has shipped "well over 10 million WEN products" to customers since 2008. "There is no scientific evidence whatsoever to support any claim that our hair care products caused anyone to lose their hair," the statement continued.

"There are many reasons why individuals may lose their hair, all unrelated to WEN hair care products. We will vigorously contest the allegations made against our products."

Attorney for both sides say, however, that they are negotiating a settlement to the lawsuit. Davis, the plaintiff's attorney, explained that they have agreed to refrain from making "extrajudicial statements" during negotiation. But the people are speaking on Amazon and beyond.

Celebrities and Civilians

Both celebrities and civilians rave about the WEN hair care products, and not everyone is being paid to do it. But negative Amazon reviews also abound. So, it seems the miracle hair care products work for some people and not others.

"Please don't be fooled by commercials and the paid actresses," one customer wrote on Amazon earlier this month. "This product leaves your hair damaged and it takes months to get your hair back to a healthy condition again."

Buyer Beware

But Brooke Shields does have nice hair, so if you must try WEN, beware. The Sweet Almond Mint Cleansing Conditioner was named as particularly problematic. Dallas resident Susan Browning told reporters, "In the shower when I squeezed the water out of my hair, I'd have handfuls of hair coming out.

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