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FindLaw to Launch New Consumer TV Ad

By Nerissa Sardi on May 03, 2010 11:23 AM

FindLaw will soon launch a new branded television campaign.The 30-second spot, called "Life Gets Legal", will be playing regionally in the Atlanta market and target consumers who have legal needs in their everyday lives.

The theme of the FindLaw ad is reinforced in a humorous way as an average guy's life gets legal and he turns to FindLaw.com for help.The advertisment will demonstrate the range of legal issues that can surface in everyday life situations for any consumer.

The new ad spot also showcases FindLaw's newly designed logo, which follows the Thomson Reuters brand and guidelines (FindLaw is a Thomson Reuters business). The new logo was recently rolled-out on FindLaw.com and will be the new brand identity across the company.

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