Technologist - The FindLaw Legal Technology Blog

Can Celebrity Holograms Work After Death?

The world we live in is getting more and more digital every day. From self-driving cars to virtually virtual everything, it's still shocking to learn that even people are starting to go digital, literally.

Seemingly overnight (or over the past few years, whatever) celebrities have been made into actual holograms, and even more surprisingly, a full body scan isn't even necessary, as Tu-Pac's hologram performed at Coachella way back in 2012 (though the tech has come a long way since and full body scans make so much more possible). People aren't actually being replaced, but rather, preserved, digitally.

Celebrities Opting to Digitally Preserve

Perhaps banking on some sort of Westworld dream, some celebrities are opting to undergo full-body digital scanning so that they may be able to continue performing after they're gone, or have aged. Movie makers have been doing this for some time as well in order to make sure that digital edits can be made after a film has finished shooting, and thanks to advances in tech when it comes to holograms, so much more is now possible.

However, using a hologram to continue "working" or selling a celebrity's work to live audiences is still relatively uncharted waters and some fan bases have reacted poorly. But it does seem to hold promise for the heirs of a celebrity's estate who could opt to allow hologram performances or work, so that the heirs could benefit even more from a deceased's intellectual property rights.

Robot Lawyer Hologram?

Notably, the company that created the Tupac hologram, which wasn't a true hologram, but rather a projection trick, has already scanned over 50 people. And if you're a skeptic, you might find yourself asking: Will these holograms be taking my job?

Short answer: Probably yes, eventually. With advancements in AI, the potential for robot legal representation in the future is almost certain, and it's entirely possible that the celebrity lawyers of today could very well just end up being the robot-hologram-lawyers of tomorrow.

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